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100% Pass Quiz Marketing-Cloud-Advanced-Cross-Channel - Salesforce Marketing Cloud Advanced Cross Channel Updated Mock Test

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Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Syllabus Topics:

Topic	Details
Topic 1	Social Studio: Social Studio functionality, configuration, and social customer service strategies are covered here. Demonstrating competence in managing social engagements will validate a practitioner’s ability to support robust cross-channel strategies.
Topic 2	Triggers: This area covers SOAP REST API capabilities. Proficiency here reflects the ability of Salesforce Marketing Cloud Practitioners to integrate triggers that enable automated, dynamic interactions for seamless customer experiences.
Topic 3	Distributed Marketing: This topic focuses on features and sending options. Highlighting expertise in streamlining distributed campaigns showcases efficiency of Salesforce Marketing Cloud Practitioners in empowering localized marketing within a centralized platform.
Topic 4	Mobile (SMS Push): This section evaluates expertise in MobileConnect, MobilePush, and GroupConnect, along with integration options like WhatsApp. Mastering mobile configuration and Mobile Studio functionalities will demonstrate cross-channel communication proficiency of Salesforce Marketing Cloud Practitioners.
Topic 5	Interaction Studio: Mastering Interaction Studio capabilities ensures expertise in real-time personalization and customer interaction strategies, aligning marketing efforts with customer needs across all touchpoints.
Topic 6	Ad Studio: Ad Studio capabilities, such as audience targeting and integration with advertising platforms, are critical here. Salesforce Marketing Cloud Practitioners showcase the ability to align paid media efforts with Salesforce Marketing Cloud for optimized campaigns.

Salesforce Marketing Cloud Advanced Cross Channel Sample Questions (Q92-Q97):

NEW QUESTION # 92
What is the primary function of Einstein Copy Insights?

A. Drive higher Mobile App engagement through optimized Push message copy
B. Give insight on Email message copy to understand which text is resonating with Contacts
C. Analyze the subject lines to uncover insights and optimize email engagement
D. Recommend best copy for web content for blogs, articles, etc.

Answer: B

NEW QUESTION # 93
What user permission is required to configure SSO in social studio.

A. limited user
B. Super user
C. full user
D. custom user

Answer: B

Explanation:
To configure Single Sign-On (SSO) in Social Studio, the user must have Super User permissions. This level of access allows the user to manage critical settings, including security configurations like SSO, ensuring that only authorized personnel can alter such essential settings.

NEW QUESTION # 94
How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

A. Biweekly
B. hourly
C. monthly
D. daily

Answer: A

NEW QUESTION # 95
What is the prerequisite to create advertising studio audience:

A. Set user opt in data.
B. Create advertising/business account on the required and network and setup the ad account integration in MC
C. There is no prerequisite as all setup is done.

Answer: B

Explanation:
To create an Advertising Studio audience, the prerequisite involves:
* A: Create advertising/business account on the required network and setup the ad account integration in Marketing Cloud. This step ensures that Salesforce Marketing Cloud can communicate and synchronize data with the advertising networks, such as Facebook, Google, or Twitter, allowing for the targeted advertising campaigns to be managed directly from the Marketing Cloud.

NEW QUESTION # 96
How often is the model refreshed for Einstein engagement frequency(uses 2Sday& data)-weekly

A. Biweekly
B. hourly
C. monthly
D. daily

Answer: A

Explanation:
Einstein Engagement Frequency, part of Salesforce Marketing Cloud, analyzes user engagement to optimize message frequency. This model is refreshed biweekly, utilizing 90 days of historical data to provide frequency recommendations. This biweekly refresh cycle allows for the incorporation of recent user interactions and behaviors to maintain the relevance and effectiveness of the frequency recommendations.

NEW QUESTION # 97
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